ICAD 2014 Opening Sequence

close
ABOUT

ICADANOMOLOGY
i·cad·an·o·mol·o·gy
noun \ˌen-tə-ˈmä-lə-jē\-cre^ate
:a branch of science that deals with the study of advertising

So we’ve dusted off our lab equipment and gone academic for our opening sequence for ICAD 2014.

Yeah, we smart.

We’ve continued our long tradition of creating opening sequences for the ICAD Awards with ICADANOMOLOGY- Conor Whelan's quirky take on the biology and sociology of advertising. In the world of ICADANOMOLOGY job roles are imagined as gooey little organisms with BIG personalities.

The humble and gracious Conor said: “It was really fun to have the opportunity to take the mick out of ourselves, and creating gross little bug versions of each role seemed like the perfect way to do it. Darragh Carey and I thought about the typical attributes you'd associate with the roles, exaggerated them and put them on display in clean glass jars for everyone to enjoy!”

So there you go. Gross little bugs. Thanks guys!

Credits
Concept, Design & Animation: Conor Whelan
Writer: Darragh Carey & Conor Whelan
Sound: Mutiny
Voice Over: Brian Quinn
Additional Design & Illustration: Alexis Morand
Creative Director: Richard Chaney
Pieta House – Darkness into light

Pieta House – Darkness into light

Mace Brand

Mace Brand

Christmas Card

Christmas Card

IDA ‘We Are’

IDA ‘We Are’

Super Yummies ‘Swing’

Super Yummies ‘Swing’

Super Yummies ‘Forest’

Super Yummies ‘Forest’

Bord Gais Networks ‘Tommy McAnairey’

Bord Gais Networks ‘Tommy McAnairey’

OFFSET 2016 – Main Titles

OFFSET 2016 – Main Titles

Gas Networks Ireland ‘Once a Year’

Gas Networks Ireland ‘Once a Year’

OFFSET Speaker Titles

OFFSET Speaker Titles

Wicklow Gaol – Cinemagraphs

Wicklow Gaol – Cinemagraphs

Ireland’s Ancient East – Wicklow Gaol

Ireland’s Ancient East – Wicklow Gaol

SuperValu – Food Academy

SuperValu – Food Academy

Irish Times.com – Miriam Lord

Irish Times.com – Miriam Lord

Irish Times.com – Suzanne Lynch

Irish Times.com – Suzanne Lynch

Irish Times.com – Fintan O’Toole

Irish Times.com – Fintan O’Toole

Irish Times.com – Patrick Freyne

Irish Times.com – Patrick Freyne

VHI Life – Goldfish

VHI Life – Goldfish

AIB GAA ‘Aidan O’Shea’

AIB GAA ‘Aidan O’Shea’

AIB GAA ‘James O’Donoghue’

AIB GAA ‘James O’Donoghue’

AIB GAA ‘Paul Flynn’

AIB GAA ‘Paul Flynn’

Three Mobile ‘Music’

Three Mobile ‘Music’

Three Mobile Retail Samsung

Three Mobile Retail Samsung

Three Mobile Retail iPhone5s

Three Mobile Retail iPhone5s

Energia Monster

Energia Monster

Lidl – Easter Feast

Lidl – Easter Feast

Lidl Easter ‘Lent’

Lidl Easter ‘Lent’

Bord na Móna – Naturally Driven (Cut Down)

Bord na Móna – Naturally Driven (Cut Down)

ID ‘Home & Away Stings’

ID ‘Home & Away Stings’

carwow.co.uk ‘Wheel-o-trope’

carwow.co.uk ‘Wheel-o-trope’

Carphone Warehouse ‘Christmas Bill Pay’

Carphone Warehouse ‘Christmas Bill Pay’

Carphone Warehouse ‘Christmas 2015’

Carphone Warehouse ‘Christmas 2015’

An Post

An Post

Dublin Airport Authority – Car Parks

Dublin Airport Authority – Car Parks

Burke Bros. Showreel

Burke Bros. Showreel

ICAD Awards 2015 Opening Sequence – ‘Conception’

ICAD Awards 2015 Opening Sequence – ‘Conception’

Safefood

Safefood

Health Insurance Authority ‘Life Time’

Health Insurance Authority ‘Life Time’

Irish Water ‘Cloud to Glass’

Irish Water ‘Cloud to Glass’

Irish Water ‘Infrastructure & Demand’

Irish Water ‘Infrastructure & Demand’

Irish Water ‘Glass to Sea’

Irish Water ‘Glass to Sea’

Digicel ‘Christmas’

Digicel ‘Christmas’

MyHome.ie

MyHome.ie

Newstalk – Don’t Hold Back

Newstalk – Don’t Hold Back

Amstel Radler – Kaleidoscope

Amstel Radler – Kaleidoscope

VHI ‘Darren’

VHI ‘Darren’

VHI ‘Valerie’

VHI ‘Valerie’

VHI ‘Trevor’

VHI ‘Trevor’

VHI ‘Carmel’

VHI ‘Carmel’

VHI ‘Ros’

VHI ‘Ros’

Tiger ‘Elevate’

Tiger ‘Elevate’

Newstalk – Psyched Presenters 1

Newstalk – Psyched Presenters 1

ICAD 2014 Opening Sequence

ICAD 2014 Opening Sequence

National Transport Authority ‘Connections’

National Transport Authority ‘Connections’

Irish Independent ‘Choices’

Irish Independent ‘Choices’

3 Data – Character Development

3 Data – Character Development

NUI Maynooth – ‘Sean’

NUI Maynooth – ‘Sean’

NUI Maynooth – ‘Damhnait’

NUI Maynooth – ‘Damhnait’

RTE 2FM – Colm

RTE 2FM – Colm

DIGICEL – Bolt

DIGICEL – Bolt

RTE 2FM – Hector

RTE 2FM – Hector

Liberty Car Insurance – ‘Tow Truck’

Liberty Car Insurance – ‘Tow Truck’

ChildVision ‘Joe’

ChildVision ‘Joe’

AIB – ‘Mobile Banking’

AIB – ‘Mobile Banking’

Bank of Ireland ‘Squirrels’

Bank of Ireland ‘Squirrels’

Content on this site may have been changed from the original broadcast version for display purposes and is in no way intended as general consumer communication. All rights reserved.